Work Packages

We offer a range of work packages to suit your needs and budget, with silver and gold options. For a free video-call and quote, please get in touch via the form below, or email us today at hello@immersivepromotion.com.

Route to Market Packages

Our Route to Market packages are run in partnership with Limina Immersive,

the UK-leading audience insight into immersive technology audiences.

SILVER PACKAGE

  • An audience insight presentation, specific to your needs, exploring the behaviours, motivations and values of XR audiences, delivered by Catherine Allen, a leading industry voice in VR & AR and CEO at Limina Immersive.

  • A bespoke survey to better understand your target market, or to work out who your available market might be.

  • XR product / service development consultancy, including a report outlining learnings from our audience insight, survey, analysis of market need, the competitive landscape, data into the ROI, and recommendations for a roadmap.

GOLD PACKAGE

Everything in the above silver package, plus:

  • Original participatory audience research to understand your target audience's concerns and expectations ahead of immersing themselves in your XR experience, led by Dr Astrid Breel, Impact Research Fellow at Bath Spa University.

Read the Beyond the Early Adopter: Widening the Appeal for Virtual Reality Report, written by Catherine Allen for Nesta, for an example of the impact of Limina's in-depth audience insight on shaping the future of the creative industries.

Marketing Strategy Packages

Our Marketing Strategy packages benefit from collaboration with PastPorte, who produce

immersive experiences for cultural attractions, and Raucous, a creative tech theatre company.

SILVER PACKAGE

  • Consultation and strategy planning call to assess your marketing needs and best practice approaches, including a creator questionnaire session to understand aims, audiences and experience design needs.

  • Designing of a bespoke research-informed XR marketing strategy, comprising: a full marketing plan, platform usage recommendations, a campaign timeline, plus a sample of promotional images.

  • Forming of bespoke promotional XR concepts, informed by our sector, cultural and audience research.

GOLD PACKAGE

Everything in the above silver package, plus:

See our campaign walkthrough page for Studio McGuire's The Invited, a 2021 AR kirigami adaptation of

Dracula, for an example of the kind of marketing strategy and unique promotional XR concepts we can offer.

Marketing asset Packages

Our Marketing Asset Production packages benefit from collaboration with a network of immersive video artists, writers, designers, creative technologists, web & UX designers and social media creatives.

SILVER PACKAGE

  • Strategy planning call, featuring a presentation of different research-informed XR marketing styles.

  • A package of promotional images, logos and copy, for use across your different channels - all of which are informed by our funded audience-tested R&D into how to better communicate XR content.

  • A website, again informed by our research principlesplus a package of original promotional assets, choosing from: trailers and videos, AR filters, binaural sound pieces, (animated) posters, print media.

GOLD PACKAGE

Everything in the above silver package, plus:

  • Full delivery and management of the marketing campaign leading up to the project's release, led by a leading Arts & Cultural Communications specialist with expertise in immersive technology storytelling.

For an example of our marketing assets, watch our walkthrough video for the campaign we produced for Anagram's Goliath, a 2021 VR documentary, which included a trailer and accompanying videos, mobile wallpapers, a binaural avatar design tool, animated posters, and an AR filter for Instagram.

Get in touch

  • Facebook
  • Twitter
  • YouTube

hello@immersivepromotion.com

The Studio

10 Palace Yard Mews

Bath, BA1 2NH

Thanks for emailing!

_edited.jpg